SHOW YOUR HIGHLIGHTS IN YOUR PROFILE

Introduce yourself and share your favourite moments

Your profile and feed are where fans get to know you through your best moments.

Instagram creator with plants.
MUST-KNOWS

Make your profile shine

Introduce yourself

Your bio, highlights and profile photo are all ways in which fans get to know you and why they need to follow you.

Do more with captions

Make them your cherry on top, show personality, ask questions.

Keep the conversation going

Stay active in comments to maintain a sense of connection with your community.

PROFILE SCHOOL: NOW IN SESSION

Learn the latest tips and tricks for profile and feed

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CREATOR SPOTLIGHT

@da.nl, connects with conversation

Daniel Grant keeps fans invested by always asking their opinion about his latest looks, helping them feel a part of it. And with over 160K fans in the conversation, it appears to be working.

Questions?

Why doesn't Instagram go back to the chronological feed?

Since switching to a ranked feed, the average post is now seen by 50% more followers than it was with the chronological model.

Does feed ranking favour videos over photos?

Your feed is customised for you, so it really depends on how you use Instagram. If you consistently watch a lot of videos, that will be reflected in your feed.

If posts get a lot of reactions in the first 30 minutes, are they ranked higher?

No, we can confirm that this isn't true!