Creators 
START A BROADCAST CHANNEL
Go deeper with your audience
Channels give you a direct line to engage with your followers and build community at scale
FIND OUT MORE
Everything to know about channels
Use channels as a quick, casual way to connect directly with your followers.
Share authentic content and behind-the-scenes moments through versatile formats like text, video and voice - you can even invite another creator to chat live in your channel!
Engage your fans through polls and question prompts to crowdsource feedback or ideas.
Build community by connecting your engaged fans in a shared real-time space.
CHANNEL TIPS
Getting started with channels
Share voice notes
Say “good morning” or sing a tune; voice notes are an easy way to add a personal touch
Share your channel
Once you create a channel, share to your stories and pin to your profile to make it easy for all your followers to join.
Personalize your channel
Give your channel a descriptive title, add a welcome message, and set your intention for the channel.
Collaborate with others
Collaborators can message and moderate, but they can’t modify any channel settings.
Use interactive features
Connect in real time through interactive features like polls, replies and prompts.
Direct line to different audiences
You can create more than one channel to talk to different groups within your follower audience or cover new topics. Use insights to see what content resonates with your different audiences.
How to get started with channels
NEW FEATURES
More ways to connect
Creators and their fans exchange over 1.5 billion messages on channels every month. Now there are even more ways to interact, co-create and collab.
CREATOR SPOTLIGHT
@karenxcheng
Karen created her “Creator Chat” Channel to share in-depth tips and updates for aspiring part-time, or full-time creators.
Questions?
How do I create a channel?
How do I join a channel
What if I have more questions about privacy and safety in Instagram channels?
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Go Create
Bring your ideas to life and share them with the world.