GROW LONG-TERM

Partnering with brands

feat. @kerwinfrost

Some people think partnering with brands is very plug-and-play. But if approached the right way, and with a passion to collab, it's a chance to form a long-term relationship, and perhaps even be part of the company's history.

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@kerwinfrost discusses brand collaborationsPlay Icon

Key takeaways

Align yourself with brands you feel a true connection with.

Know what the brand is about, and what you bring to the table.

Say no whenever you want to. Don't compromise your voice.

Use the 'paid partnership' label to be transparent.