ANSWERS AND INSIGHTS
Frequently asked questions
Answers to the most commonly asked questions by creators on Instagram, all in one place.

ACCOUNT
Latest account questions
How do I get verified?
Request verification in the app and we'll review your account. Pro tip: There isn't a certain follower count or virality; each account is reviewed holistically.
What's the best time to post?
When your audience is awake and most active. Use your insights to understand their habits.
How and why should I use Instagram guides?
To help you curate and inspire your followers around a topic or theme.
STAY SAFE
How to stay safe and well on Instagram
What should I do if my account gets hacked?
First, don't panic. Then, take simple steps to secure your account. Everything you need to know is in the Help Centre.
What should I do if someone might be contemplating suicide or self harm?
If there is immediate danger, call 999. Otherwise, we've put together a list of helpful actions that you can take.
What should I do if someone is asking or threatening me to share photos or videos that I want to keep private?
This is unacceptable and you should hold them accountable. Report them to law enforcement, to Instagram and/or block them.
CREATE
Your questions answered
Simply tap reply on any comment left on one of your reels and then tap the camera icon. You'll see the comment appear as a sticker that you can use in a reel that you record or upload from your camera roll. You can use the text to speech and voice effect features. How to reply to a comment with a reel?
How do I use sound and audio features on Reels?
When you share a video on Instagram, a preview of it will appear in feed. The full video will be visible from feed, your profile grid and the Profile video tab. The visibility of your videos depends on your account's privacy settings. If you previously shared a video, you can remove the preview from your profile grid. If you want to re-add the preview, you'll need to re-upload your video. Where will my video appear on Instagram?
Who can see my videos?
How do I remove a video preview from my profile grid?
Yes, you and your followers can type live Q&As from your story. We'll show you how. Yes, live videos that you share on Instagram are automatically saved to your Archive, where you can access them for up to 30 days. Tap the three dots next to Comment at the bottom of the broadcast, then tap Report or Report inappropriate. Can I answer questions from my Instagram story in a live Q&A?
Can I archive live videos?
How do I report a live stream?
You can control who's able to reply to your story. It's possible in a few taps. Use the highlight tool in Stories to help show viewers what they're really wanting to see. Simply tap your profile picture at the top of your feed or profile, then swipe up on your story image or video. How can I control who can reply to my stories?
How can I make Stories highlights work for my brand?
How can I find out how many likes, comments, shares and saves my story got?
Since switching to a ranked feed, the average post is now seen by 50% more followers than it was with the chronological model. Your feed is customised for you, so it really depends on how you use Instagram. If you consistently watch a lot of videos, that will be reflected in your feed. No, we can confirm that this isn't true!Why doesn't Instagram go back to the chronological feed?
Does feed ranking favour videos over photos?
If posts get a lot of reactions in the first 30 minutes, are they ranked higher?
EARN MONEY
Earning on Instagram
You'll need to comply with a set of rules – Instagram Partner Monetisation Policies. Before you start, make sure that you're eligible. Assuming you are, read on to follow our step-by-step guide that will have you set up fast. There are too many to list here. Click below to discover them all and how you can put them into action. How do I become eligible to use monetisation and promotional tools?
How do I begin selling my products?
How do I learn more about Instagram's monetisation features?
Yes, anything received from business partners counts, whether it be money or otherwise. You need to give permission before businesses will see the option to promote your branded content posts. Then, there are a few steps to follow. Do I need to use the paid partnership label for things such as free trips or gifted product?
How can I enable brands to promote my posts?
They can buy as many badges as they like, for up to USD 250 per live video. Once you've earned at least USD 100, you'll get paid. Then depending on your bank, payments can take between 1-7 working days to arrive. Google and Apple deduct 30% of all in-app purchases in fees. Currently, Instagram receives no portion of the fees. How many badges can supporters purchase?
When can I expect my first payslip from badges in Live?
Is there a transaction fee when you buy a badge?
Shopping tags can be added to Instagram Reels, Live, Stories, image and video posts. Before going live, you can tag up to 30 products or a collection to feature during your Live. You can also pin one product at a time while live to feature that product. Use shopping partner permissions to link a business account to your creator account. This will display a "View Shop" button on your profile and allow you to tag products on behalf of the shop. How do I tag products?
Can I tag products during a Live event?
How do I link my creator account to an existing shop profile?
Instagram affiliate creators earn a commission on sales made from product tags in feed posts and Stories, and products featured in their shop. Creators are able to use affiliate product tags in feed, stories, live and in their shop. Yes, you can use multiple affiliate networks at the same time. Pro tip: commission is paid out by the affiliate link that receives the last click. Shops are a great way to editorialise and share seasonally relevant products with your audience. Learn how to create a shop, and collections within your shop, featuring your favourite products. There are new brands being onboarded to Instagram affiliate each week. Learn how to discover their products and shops within the app. As an Instagram affiliate creator, you'll receive your first payment once you’ve earned commissions of at least USD 30. All payments will be issued with the earnings you receive from the payout account you set up with our monetisation tools. How does affiliate work?
Where can I use affiliate tags?
What if I'm already using another affiliate solution? Am I still able to use Instagram affiliate links?
What are shops?
Which brands and products can I tag?
How do I get paid?
Creators should expect to see their payouts for subscriptions on the 21st of the following month. This will align subscription payouts with all other User Pay product payouts. For example, payouts for earnings in the month of March will be paid out on 21 April. While the Instagram and Facebook products currently offer some similar features (for example, subscriber lives), each platform separately offers unique features. You can change the price of your subscription and more within the subscriptions settings menu. How will I get paid for my subscriptions?
Is this product the same as Facebook Subscriptions?
Can I change the price of my subscriptions after I’ve set it up?