New text tools to help you personalize your content


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August 27th, 2024

We’re introducing improvements to our creative tools to give you more ways to express yourself and make your content your own:

  • New fonts, text animations & effects in reels & stories
  • The ability to add text & stickers to photos & carousels
  • Increasing carousel limit to be up to 20 photos and videos in a single post
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Get creative with new fonts, text animations & effects in reels & stories

We’re adding new and unique fonts, animations and effects in a simplified text tool to reels and stories. Open the text tool and tap on the text button to see the new fonts. Once you select a font, you can animate your text or add an effect – easily mix and match to find a combination that breaks the mold and feels uniquely you.

Customize your photos & carousels by adding text & layering images

You can now add text -- including our newest fonts -- and layer images via stickers, to your photos and carousels. This gives you the creative flexibility to make your content stand out and explore new, more entertaining, storytelling with photos and carousels.


To use the new text tool simply tap on the text button after you select a photo from your gallery. You can layer in additional images by tapping the gallery button in the top right corner of your screen. Tap on the sticker itself to change it from a rectangle to a square, circle, heart or star shape.

More creative possibilities with longer carousels

Earlier this month, we increased the carousel limit to be up to 20 photos and videos in a single post. You will now have more creative options to fully capture the moment and vibes on your carousels. To create longer carousels, click on Post and then select up to 20 photos and videos.


These updates to Instagram’s creative tools will give you more flexibility to express yourself and ideas in your own unique way, no matter which format you use.