VIDEO EDITING

Apply effects in one tap

feat. @omgadrian

Easily add effects to do things like highlight, tag, or blur specific people or objects in your videos. Make your content stand out with these simple, yet powerful effects that work for any creator, any style.

Effortless editing: Transform complex workflows into a single tap.

Targeted effects: Highlight, distort, or label specific people or objects with ease.

Stand out: Make your videos pop and capture attention in the feed.

Contrary to popular belief, you actually don’t need any fancy software to make your videos stand out anymore.

Edits supports your entire creative process so you can make great videos.

Using these free effects in Edits to help your videos pop has never been easier. You can apply an effect to a specific object in the video in seconds.

Because usually, this kind of thing would have to be done frame by frame.

This is the Tag effect. Let me show you how to do this.

In your video Edit, scroll down to the bottom navigation bar until you see "Effects". Select that and click on "Tag". Just click right here, then add the proper tag, and there we go!

And what I love so much about this is that it's made it way easier for your viewers to know which companies, brands, or products you're using in your video as they're watching it.

No matter what kind of content you make, whether it's lifestyle, or fashion, or tech like me, every creator can find a lot of use out of these effects.