Expanding translations to more languages to help you reach bigger audiences on Reels
Updated on 16 January: AI-powered translations for Reels are starting to roll out in more languages on Instagram and Facebook, including Bengali, Tamil, Telugu, Marathi and Kannada. These new additions build on our existing language support for English, Hindi, Portuguese and Spanish. See additional availability information here.
Today, we're excited to announce that you can now use Meta AI to translate reels in Hindi and Portuguese, in addition to English and Spanish, with more languages coming soon.With this expansion, creators can overcome language barriers to reach some of our largest Reels markets by automatically dubbing and lip syncing their reels for free, helping them grow an international audience.
Translations use the sound and tone of your voice, so your reels feel authentically you. The optional lip syncing feature synchronises your mouth's movements to the translated audio, so it looks like you're actually speaking the language for a seamless viewing experience. You're in full control of the entire experience, and can turn it on and off and review or remove translations at any time.
New translation tools coming soon
We're also introducing exciting, new translation features that will make your reels even more globally accessible with no extra effort required on your part:
- Text and caption stickers: When you add text stickers or caption stickers to your reel, you'll soon have the option to automatically translate them into our supported languages.
- Translating reels with multiple speakers: Soon, you'll be able to translate reels when multiple people are speaking, unlocking more ways for you to share with audiences around the world.
Creators on reaching new audiences with Meta AI
A couple months ago, we launched English to Spanish and Spanish to English translations, and we're excited to see early success from creators, who are connecting with more people globally.
How to translate your reels with Meta AI
Translating your reels is as simple as a tap of a button. To get started, before publishing your reel, toggle the Translate voices with Meta AI setting on. Tap the Translation settings link to add lip syncing and select which languages you want your reels to be translated into. You can also opt to preview and approve your translations before they're shared. Note: If you can't see the toggle on the initial screen, tap More options to access it.
When the translations are ready to review, you'll receive a notification, prompting you to publish or discard them. Choosing either will not affect the original reel that you posted.
Once your translated reel has been published, you can see a new breakdown of views by language to help you understand how each translation is performing.
Best practices to make the most of your translated reels
- Face forwards, speak clearly and avoid covering your mouth for translation to work best.
- For now, translate reels with only one speaker. Soon, you'll be able to translate reels that have multiple speakers.
- Minimise excessive background noise or music in reels that you want to translate.
- Stay consistent. Remember that you are building a new audience in a new language. Give them time to get to know you and your content.

